India Dubai London

Custom software, made in India

Custom software made to measure for the way your business works.

We believe every business is the same and different. The problems look familiar, but the rules you run on are yours, so we build your system around them, keep every one of those rules, and keep your clients' details out of the AI.

  • Demos you can click
  • AI governed by patent-pending SCRS
  • India · UK · Dubai
Screens from three working demos, a clinic CRM, an accounting practice CRM and a 3D real estate site, with notes showing a rule being kept and client names hidden from AI.

Built for

  • Clinics
  • Law firms
  • Accountants
  • Garages
  • Restaurants
  • Recruiters
  • Estate agents
  • Manufacturers
  • Transport
  • Fit-out and interiors

Where it starts

The problems people bring us

The same thing typed twice

Two systems that don't talk, so somebody sits in the middle copying details across and the mistakes creep in.

typed twice · 3 days late

A process that lives in one person's head

It works well until that person is on leave, then the follow-ups and checks quietly stop.

A system you have outgrown

Years of records stuck in a tool that no longer fits the way the team works today.

Rules nothing off the shelf can keep

Your trade has its own rules, and a generic CRM can't enforce them for you. Ours refuse the wrong move and say why.

rule · no booking without consent

Client details going into AI tools

The team uses ChatGPT with real client data, and nobody can say what was sent. We put SCRS in front of it.

Nothing to show when the regulator asks

Who saw what, who agreed to what, and when: the answers are spread across inboxes and memory. We make the system keep the record.

security · governance · evidence

How we solve security and governance problems

Tell us how your business runs.

Start a project

Measured, then made

From five scattered tools to one CRM system that fits

We start by measuring how the work really runs: where details get typed twice, which checks get missed, who is waiting on whom. Then we build one system around it, with every rule kept and every action logged.

How a project runs

An animation: five scattered tools, a spreadsheet, chat messages, a paper register, accounts software and sticky notes, are measured and then stitched into one system that keeps every one of its rules.

Working demos

Click through our CRM demos before you commit

12 working demos, each built around a real kind of business. The industry demos run in five languages and four currencies, all on example data, and the browser itself stops them from sending anything anywhere.

Operationally accurate

Rules the software keeps, so your team doesn't have to remember them

In our clinic demo the consent form refuses to be signed while the reflection period is still running, and it tells you whether that comes from the law or from the clinic's own policy.

Every system we build works this way. Your rules are written into it, explained when they apply and logged when they do.

An animation from the clinic demo: pressing Sign consent is refused because the reflection period has not finished, and the software says the rule is the clinic's own policy rather than the law.
Try it in the clinic demo (opens in a new tab)

Tell us how your business runs.

Start a project
12working demos you can click through
5kinds of software we build
3countries, one standard
0client names an AI model ever sees

AI in your system · governed by SCRS

Let an AI assistant run your system, safely

When you add AI to your system, your team can simply ask it: move the appointment, chase the invoice, update the record. SCRS, the firewall from Pop Hasta Labs that is patent-pending in the UK, sits between your system and the AI model.

  • Names become tokens before the model sees them
  • Every action is checked against your rules and permissions
  • Nothing happens until a named person approves it
  • Every step is logged where nobody can quietly edit it

What the patent-pending firewall does

An animation: someone asks the AI assistant to move a patient's appointment and send her aftercare notes. SCRS swaps her name for a token before the model sees it. The assistant proposes three steps: the WhatsApp message is refused because there is no consent, an email is offered instead, and nothing happens until a named person approves. Every step is logged.

What we build

One custom system, shaped around your work

Custom CRMs

Records, stages and follow-ups in your words, not a vendor's template. Conflict checks, consent and approvals built in.

See Marlow & Finch
Law firm CRM demo screen

Operations and inventory

Stock, production, fleets and rotas, with the numbers that tell you what to do next and what runs out first.

See Talvessa
Perfume inventory system demo screen

Websites, portals and 3D

Customer-facing sites, booking and portals, and live 3D when the product deserves it.

See the 3D studio

Integrations and governed AI

Systems that finally talk to each other, and AI that never sees a client's name.

Desktop apps

Native Windows apps for work that has to run on the machine, even offline.

See all 101 modules

Tell us how your business runs.

Start a project

Ready-made software

Or start with software that's already built

When a ready-made product fits you better than a custom build, we will tell you. These come from Pop Hasta Labs, our sister company in London, including a family of desktop apps that are completely free.

The SCRS firewall redacting a request, from the Pop Hasta Labs site

SCRS

patent-pending

The AI data firewall. Put it in front of ChatGPT, Claude and the AI your team already uses, so client data never reaches the model.

The Other Me workspace with its governed assistant, from the Pop Hasta Labs site

Other Me

teams and families

The governed workspace: AI assistants, office editors, email, projects, HR and compliance on one login.

The free Documents app for Windows, from the Pop Hasta Labs site

Free desktop apps

completely free

Documents, Mail and Workbook for Windows today, with Deck on the way. No account, no sign-up, nothing to pay, and your files and mail never leave your machine.

See every product

How we work

Measured first, then made

  1. 01

    Scoping call

    We listen first, to how the work really happens today and where it breaks.

  2. 02

    Scope document

    Every building block written down and agreed before a line of code.

  3. 03

    Build in the open

    A working demo every fortnight, so you see it take shape and can steer it.

  4. 04

    Launch and look after it

    We go live with you, then stay on to look after it and improve it.

Industries

Start with your industry

Pick the one closest to yours and we'll start the conversation from there.

The family

One family across three countries

Pop Hasta builds custom software from India. Pop Hasta Labs in London makes the SCRS firewall and the Other Me workspace, and FRS Luma Consultancy in Dubai is our partner in the Gulf.

We represent each other, so wherever you start you reach the same people and the same standard.

Pop Hasta Labs Products · London Pop Hasta Custom software · India

UAE Partner

FRS Luma Dubai
Working hours in India, Dubai and London drawn on one 24-hour line, with live local times. A piece of work passes from India to Dubai to London and waits overnight for India's morning.

Tell us how your business runs

We'll show you what it could look like, measured to fit before anything is built.